Molly Palmer

Hi, I'm Molly Palmer, a marketing manager in e-commerce, has been immersed in the cross-border e-commerce realm for over a decade. I've led teams to collaborate with suppliers worldwide, ensuring quality product sourcing. I've mastered various marketing strategies, from social media campaigns to email marketing, driving significant traffic and boosting sales by an average of 30% annually. Also, by constantly optimizing customer service, we've achieved a high customer satisfaction rate above 90%. Through adapting to ever-changing market trends and regulations, I've steered our business to thrive in this highly competitive field.

How to Find Profitable Niches Using Google Trends: A Ultimate Guide in 2025

90% of startups failing in their first year, one of the most important reasons is that they can’t find profitable niches by Google Trends. What is Google Trends? Google Trends emerges as the ultimate free tool for predicting 2025 market opportunities, offering real-time insights into consumer behavior across 97 countries.

What Is Affiliate Marketing? How It Works in 2025?

What is affiliate marketing? Affiliate marketing is a performance-based partnership where you earn commissions promoting other companies’ products. According to Statista, the affiliate marketing industry will reach $15.7 billion by 2025, proving its effectiveness for both beginners and established marketers. What is Affiliate Marketing? The 3 Essential Components How to

20 Proven YouTube Marketing Strategies to Skyrocket Your Channels’ Growth

YouTube dominates 2.7 billion active users in every month. This guide reveals 20 proven YouTube marketing strategies used by top creators like Marques Brownlee and brands like HubSpot to achieve exponential growth. These tactics will help you outrank competitors and build sustainable audience engagement. 1. YouTube SEO Strategies Top-ranked videos generate 61% more organic

How Shopee Viral Marketing Enhances User Stickiness in 5 Ways

Shopee, as Southeast Asian one of e-commerce giants, has commanded how Shopee viral marketing enhances user stickiness. Recent data from Bain & Company reveals that gamification 40% higher user retention rates, accounting for why Shopee’s monthly active users exceeded 750 million in Q4 2024. 1. Gamification: The Hook That Keeps

Top 8 Cross-Border Transaction Challenges and Solutions

Cross-border transactions empower global e-commerce, so businesses and individuals to exchange goods across different countries. However, international payments involves complex challenges, from fluctuating exchange rates to regulatory compliance. In this article, I will explore the top 8 cross-border transaction challenges and solutions, backed by expert insights and authoritative data. Let’s

What is Apple DTC? How to Give Global Growth Advice for Chinese Brands?

As Chinese brands step forward their global expansion, DTC (direct-to-consumer) strategy represented by Apple offers a guidance in customer personalization. With 68% of consumers expecting personalized shopping experiences from brands, this analysis explores how Apple’s DTC can empower Chinese companies into international markets while maintaining cultural authenticity. How Apple was

How to Install Magento 2 in 10 Minutes (Beginner’s Guide)

With over 250,000 merchants trusting Magento ecommerce platform, proper installation forms the foundation of successful store operations. Our optimized method combines official Magento documentation with server optimization best practices from Linux Foundation experts to deliver a production-ready setup in record time. How to Install Magento 2 in 10 Minutes Technical

Chatbot Quality Assurance: What It Is, Why It Matters & Examples

Chatbot Quality Assurance (QA) is the quality of Email Automatic monitoring of seller’s demands and response accuracy Automatical detection of response scripts and customer satisfaction. Why 43% of Enterprises Fail at Chatbot Deployment Forrester Research reveals that poor QA practices lead to: Issue Impact Misunderstood user requests 32% increase in

5 Things to Keep In Mind During WooCommerce to Shopify Migration

“Hi, I’m John, running an online plants store named ‘GreenLeaf’. We sell a variety of indoor plants and gardening supplies. Initially, I chose WooCommerce to build my shop because it is open source and flexible. However, as my business grew, I gradually realised that WooCommerce had some limitations in terms

What is Pinterest? An In-depth Analysis of How to Use

Pinterest operates as a unique visual discovery engine used by over 450 million monthly active users worldwide. Unlike traditional social media platforms, Pinterest functions as a catalog of ideas where users search, save, and organize visual content through personalized boards. Recent data from Pinterest’s Q2 2024 report shows 80% of